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INTERNATIONAL SOCIETY OF ARBORICULTURE <br /> GOLDLEAF AWARD <br /> The International Society of Arboriculture (ISA) was formed in 1924. The <br /> society promotes and sponsors the research and advancement of all aspects of <br /> tree management and care. It publishes two journals that highlight the work <br /> and findings of researchers and practicing urban foresters. The ISA has a <br /> membership of 5,000 with 25 chapters worldwide. <br /> The search for better ways to manage trees extends beyond ISA members. Many <br /> citizens are actively involved in protecting and managing urban forests <br /> because they believe trees are a critical component in the long -term health <br /> of our community and world. <br /> Each year, the ISA recognizes the work of these dedicated individuals through <br /> its Goldleaf Award. This year, Ruth Bascom was one of 30 people in the world <br /> who received the ISA Goldleaf Award and was the only person selected in the <br /> Pacific Northwest. Ruth received the award for her significant contribution <br /> to environmental protection, conservation, and beautification. <br /> Ruth has a long history of promoting trees and improving the level of tree <br /> care in Eugene. In 1985, she spearheaded the effort to form the Tree and <br /> Beautification Commission, which resulted in the "Entrance Beautification <br /> Study," which resulted in recommendations for landscaping the major entrance <br /> corridors to Eugene. In 1989, she was instrumental in the creation of a <br /> Council- appointed Tree Commission to develop an overall management plan for <br /> the City's urban forest. <br />