Summary of S.W.O.T. Analysis <br /> Sports in Metropolitan Lane County <br /> Developed: May 5, 1994 <br /> Internal Strengths,- are defined as distinctive capabilities, competitive advantages and <br /> resources /qualities the Springfield/Eugene metro area currently possesses and can build on for the <br /> future. <br /> Active Population - Large base of athletically oriented citizens <br /> Expertise - Many knowledgeable coaches and volunteers <br /> Location - Moderate climate and central location in Willamette Valley <br /> Programs - Strong programs for all ages and skill levels; e.g., Kidsports,YMCA, Cities, LCC, UofO <br /> Attitude - Large number of citizens who provide enthusiastic support for sports <br /> Facilities - Variety of facilities available at a reasonable cost <br /> U of 0 and LCC - U of 0 and LCC provide quality facilities, athletes, coaches, and community interest <br /> Reputation - Reputation for excellence in amateur athletics; e.g., Track Capital; Home of Nike <br /> Internal Weaknesses - are defined as current shortcomings —a lack of capabiltes resources, or <br /> competitive disadvantages —over which we have control and which we must tyke` Ito account when <br /> planning for the future. <br /> Inadequate Funding - Inadequate funding for: operations, maintenance and new 'construction <br /> Sports Education Programs - Declining support for"hysical edffitttrdsports toot schools <br /> Lack of Facilities - Not enough facilities in neighbtoads * citiesxand in the region for local or <br /> tournament ment <br /> use <br /> in metro <br /> area <br /> ���r amateur sports <br /> m <br /> "`` »��`� ed rrtare:.rnecfi ?vsibili�� , fo P <br /> Low Visibility of Sports in Comtrttitrtty:.i :.:�...... � <br /> Lack of Cooperation Between=Sports -:Need additi iatcoopefation and coordination between sports <br /> Facilities Management - Inadequate punt ng maintenance for existing facilities <br /> At -Risk Youth .. - :;increasing npmber of youth In t community who are at -risk; need for activities that <br /> b us <br /> keep them <br /> Exter O ppor unitle &::; -are defined as external trends and conditions which are out of our <br /> control, but can be "taken advantage or to benefit amateur athletics in the metro area. <br /> More Sponsorships Possible - Public/private partnerships in amateur athletics seem to be increasing <br /> Sports for Character Development and Crime Prevention - Increased awareness of the value of <br /> sports in youth development and in preventing juvenile crime <br /> Interest in Facilities Development - Trend toward increasing sports facilities because of the positive <br /> impacts that result <br /> Metro Area Population Growth - Metro area population growth means greater market for events and <br /> for general participation <br /> Awareness of the Value of Fitness - Increasing awareness of the value of fitness to a healthy and <br /> fulfilling life <br /> External Threats.- are defined as future external trends or conditions over which we have no <br /> control that give rise to potentially harmful effects or outcomes if not addressed and confronted. <br /> Funding.eclining funding for amateur athletics from state and local sources <br /> Liability - Community faces liability if we don't have facilities for the use of our children <br /> 1 <br /> • <br />