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Golf lessons Prior to Market Properties operation there was little to no marketing of golf instruction. Upon the initial start -up in October of 2007, we hired an Independent Contractor Teaching Professional. He gave 19 lessons in the first 3 months (Oct., Nov., Dec.) of operation. In June of 2008 we hired an I_PGA /PGA Golf Professional as our General Manager. Although the Independent Contractor did a minimal amount of marketing, the General Manager did none. We were still able to increase lesson income at the 3 month interval, as well as, a year to year basis. In 2009, marketing was increased, both Independent Contractor and General Manager advertised on radio and television. The Golf Course did its fair share in advertising as well. Lessons more than tripled! In general, yearly lessons went from 106 with revenue of $7,971.50 in 2008 to 493 with revenue of $24,698.22 in 2009. Our goal is to generate $80,000- $100,000 in lesson revenue. We want to build a Teaching Area located to the west of the existing lower level practice range area. We will use the existing covered area for a teaching studio with a place for video lessons. We hope to have somewhere between 4 & 6 Teaching Professionals. Golf lessons StItlstics 3 month ( : Dec.) Description Totals 2006 Iry Carlisle 1 lesson? $21.00 2007 1 pro -only 19 lessons $990.00 2008 #1 -Pro 30 lessons $1,506 #2 -Pro 12 lessons 610 42 lessons $2,116 2009 #1 -Pro 98 lessons $4,905 #2 -Pro 16 lessons $791, 114 lessons $5,696 Year -to -Year Description Totals 2008 #1 -Pro 137 lessons $6,826 #2 -Pro 23lessons L145 160 lessons $7,971 2009 #1 -Pro 378 lessons $18,922 #2 -Pro 115 Iessons 5 776 493 lessons $24,698 Creation of this teaching area which includes earthwork, irrigation and electrical power is estimated to cost $7500. This will be an opportunity for Eugene residents to grow their golf games, allow junior golfers to learn the game of golf, and create job opportunities for golf professionals.