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4. Describe your experience in operating past or similar projects. Why are you <br /> uniquely qualified to carry out this project? <br /> The first edition of the Hendricks Park Rhododendron Garden brochure was printed in <br /> 1987. Our staff from Hendricks Park and the Public Relations and Marketing staff of the <br /> Parks and Recreation Department produced the brochure. We also produced a second <br /> printing of the same brochure in 1989 and submitted it to the American Association of <br /> Botanical Gardens and Arboreta for the Dorothy Hansell Publication Award in the category of <br /> institutions with an annual operating budget of less than $250,000. The brochure was <br /> awarded an honorable mention. ( The letter announcing this award is included in the <br /> attachments to this application.) <br /> Our staff at Hendricks Park is the same at this time and able to provide information <br /> and updating material for the brochure content. We will receive graphic design and marketing <br /> support from our Public Work Administration department, which includes in -house staff to <br /> complete all of the pre -press work. This office includes a senior graphic artist, who has <br /> produced a variety of publications for the City of Eugene Public Works Department and an <br /> assistant whose unique background in biology and art will be valuable. Her artistic work is <br /> also published in a book on bonsai. <br /> We also have the experience of managing grants and as an agent of the City of <br /> Eugene have a cooperative working relationship with Lane County. Hendricks Park was <br /> awarded a research grant by the American Rhododendron Society Research Foundation in <br /> 1989 and successfully completed the research and grant requirements. <br /> 5. Has special project funding been received for this same project in the past? <br /> No X (go to 6) <br /> 6. What is your plan to become self- sufficient? <br /> Group tours generally produce donations to Hendricks Park; we request a donation of <br /> $1.00 per person for organized tours. This is the value of a single brochure and this money <br /> can be set aside for the next re- printing. The increasing number of organized tours will <br /> produce a increasing amount of revenue and we may also be able to increase donations from <br /> garden clubs and upcoming conventions. At the present time we receive in kind donations <br /> from these organizations. <br /> 4 <br />