New Search
I , <br />COMPARISONS: TELEPHONE AND MAIL -IN SURVEYS <br />Telephone survey research was conducted by Advanced Marketing Research, which used <br />quotas and other analysis techniques to avoid unnecessary error and bias. The mail -in survey, <br />by contrast, was uncontrolled in that regard and results of this survey may contain bias. Most <br />notably, more South Eugene residents responded to this survey than responded from the other <br />three areas of the City. <br />While no clear majority of persons responding to the telephone survey are Very Likely, or <br />Somewhat Likely, to Vote FOR Choice A ($40 million), a clear majority of mail -in survey <br />respondents do support this choice. <br />Choice A ($40M) <br />For <br />Against <br />Telephone Survey <br />48% <br />46% <br />Mail -In Survey <br />73 % <br />26% <br />For Choice B ($30 million), more clarity exists that a majority of telephone survey respondents <br />are Very Likely, or Somewhat Likely, to Vote FOR this measure. A very clear majority shows <br />..� itself among mail -in survey respondents for this choice. <br />Choice B ($30M) <br />For <br />Against <br />Telephone Survey <br />52% <br />41% <br />Mail -In Survey <br />73% <br />26% <br />A majority of both telephone respondents and mail -in respondents are Very Likely, or <br />Somewhat Likely, to Vote FOR Choice C ($20 million). <br />Choice C ($20M) <br />For <br />Against <br />Telephone Survey <br />54% <br />39% <br />Mail -In Survey <br />71`% <br />25% <br />Page 5 <br />